A new brand identity for the food restaurant with multiple outlets across India - Sandwich Junction that’s reinventing the experience of Sandwiches. The redesign evolves Sandwich Junction into a contemporary brand with a friendly personality that is Strong, open and honest. The brand identity centres around a contemporary sans serif word mark. The Ethereal Corporate team helped develop the sales experience path to clearly convey the project story. Refreshing the visual identity with a logo and colour palette that reflects a broader and more inclusive sensibility. The development of Sandwich Junction is a significant undertaking that shows care for quality, craftsmanship, and uniqueness in every detail.
Building strong brand awareness and loyalty is vital to the success of any business. To create a new identity centre around an energetic, informal signature rendered in vibrant colours. Identity for a fast food restaurant chain across India.